About A to Z Entertainment, Inc.
Experienced Guidance. Exceptional Talent. Successful Events.
Since 2002, A to Z Entertainment has helped corporations, associations, fairs, festivals, churches, performing arts venues and private clients hire outstanding comedians, keynote speakers, musicians and specialty entertainers.
We do much more than check availability and process a contract. Our experienced booking agents help you choose the right talent for your audience, objectives and budget. We coordinate offers, contracts, riders, payments, travel and performance requirements—and we can provide event-planning and production support when needed.
From your first conversation through the final applause, our goal is to make booking professional entertainment dependable, personalized and stress-free.
Call Us 888-655-4575 Request a Complimentary Consultation
A Trusted, Full-Service Entertainment Booking Agency
Hiring the right entertainer involves much more than choosing a familiar name. The performer must fit your audience, event objectives, venue, schedule and budget. Contracts, technical riders, transportation, lodging and production requirements must also be carefully coordinated.
A to Z Entertainment gives you experienced guidance throughout that process.
Our services include:
- Personalized talent recommendations based on your audience, goals and budget
- Availability checks and current performance-fee information
- Offer preparation and contract coordination
- Rider review and negotiation
- Deposit and payment coordination
- Transportation, lodging, meals and ground-travel planning
- Meet-and-greet and appearance coordination
- Event scheduling and production guidance
- On-site event and festival support when requested
- Continued assistance through the completion of your event
You decide how much assistance you want. Whether you need help booking one entertainer or producing a multi-day event, our team can provide the appropriate level of support.
Meet the A to Z Entertainment Team
Mari Sanders
Lead Booking Agent and Event Consultant
Mari Sanders brings more than 25 years of entertainment-booking and event-production experience to every client relationship.
Mari began her career in Nashville, where she worked for five years with the legendary country group ALABAMA. She later toured the United States with theatrical productions for three years and worked with the vice president of Orbison Records.
Throughout her career, Mari has worked with virtually every type of speaker and entertainer. She has helped hundreds of clients across the United States
hire talent and produce successful corporate events, concerts, festivals, fundraisers, conferences and special events.
Her extensive experience enables her to recommend talent that fits each client’s audience, objectives and budget. It also allows her to anticipate contractual, logistical and production details that less-experienced buyers may overlook.
Mari’s approach is personal and straightforward: listen carefully, provide honest recommendations, handle the details and help the client have an excellent event.
Outside of work, Mari enjoys spending time with family and friends, reading, hiking in the Smoky Mountains and caring for her dog, Lucky, and cat, Tiger. She has also been involved with professional and community organizations including the American Business Women’s Association, International Entertainment Buyers Association, Nashville Association of Talent Directors and Meeting Professionals International, as well as efforts supporting St. Jude Children’s Research Hospital.
Marcy McDonald
Booking Agent
Marcy McDonald brings nearly 30 years of sales and client-service experience to A to Z Entertainment. She has worked with Fortune 500 companies as well as small and closely held businesses, giving her a strong understanding of the different needs and expectations of corporate, association and private clients.
Marcy works closely with each client to identify the right comedian, speaker or entertainer. She helps clients compare appropriate options, understand the booking process and move forward with confidence.
Her goal is to save clients time, control unnecessary costs and reduce the stress involved in hiring professional entertainment.
Marcy is a member of the American Business Women’s Association and the proud mother of two children. She also shares her home with a lively
collection of animals that keeps life interesting.
Mari and Marcy are supported by a larger A to Z Entertainment team whose work in sales, marketing, research, client service and administration helps ensure every booking is handled professionally from the first inquiry through event day.
Don’t See the Artist You Want?
The performers featured on our website represent only a portion of the talent A to Z Entertainment can book.
If you have a particular comedian, speaker, musician, celebrity or specialty entertainer in mind, ask us. We can check current availability and pricing for nearly any nationally available act—even when that artist is not listed on our website.
Why Clients Choose A to Z Entertainment
Personalized Talent Recommendations
We take the time to learn about your organization, audience, event objectives and budget. Instead of simply sending a long list of names, we help you identify entertainers who are genuinely appropriate for your event.
Experienced Contract Guidance
We coordinate offers, contracts, riders, deposits, payments and performance requirements. Our experience helps clients understand their responsibilities and avoid costly surprises.
Professional Agency Relationships
Our long-standing relationships with talent agencies, managers and artist representatives help us obtain reliable availability information, current pricing and workable contract terms.
Complete Cost Information
A performer’s fee is only one part of a booking. We help you evaluate travel, lodging, transportation, meals, production and rider requirements so you can understand the anticipated cost before making a commitment.
Event-Planning and Production Experience
A to Z can do more than secure the talent. We have experience planning and producing corporate events, concerts, festivals, fundraisers and multi-day programs. When requested, members of our team can attend your event and help coordinate the production on-site.
Personal, Responsive Service
You work with experienced booking professionals who remain available throughout the process. We want you to feel informed, supported and confident in every decision.
Why Use A to Z Instead of Booking an Artist Directly?
Working with an experienced booking agency can save you time, work and stress.
A to Z communicates with the artist’s authorized representative, obtains accurate availability and pricing, coordinates contract requirements and helps keep the numerous details of the booking organized. We also help you evaluate whether the artist is an appropriate choice before you commit.
In most bookings, our compensation is paid by the artist or included in the quoted performance fee, so clients generally do not pay a separate booking-agency charge. We explain anticipated costs and responsibilities before you make a commitment.
Most importantly, you have an experienced advocate helping you navigate the process. If a question or complication arises, you are not left to handle it alone.
How the Booking Process Works
1. Tell Us About Your Event
Share your date, location, audience, objectives, preferred type of entertainment and approximate budget. If you already have a particular performer in mind, tell us who you want.
2. Receive Personalized Recommendations
We research appropriate options, check availability and help you compare performers based on suitability, experience, pricing and event requirements.
3. Confirm the Details
Once you select an artist, we coordinate the offer, contract, rider, deposit, travel and other performance requirements.
4. Prepare for a Successful Event
We remain available as the event approaches, answer questions and help coordinate important details. If you need additional planning, production or on-site support, A to Z can provide that as well.
Experience Trusted by Organizations Nationwide
A to Z Entertainment has assisted hundreds of clients across the United States with corporate events, conventions, conferences, seminars, concerts, festivals, fundraisers, performing arts programs, awards banquets, employee-appreciation events and private celebrations.
Organizations A to Z has assisted include:
Google • Kroger • Johnson & Johnson • Walmart • Sony • Mayo Clinic • Honeywell • Verizon Wireless • American Cancer Society • University of Tennessee
These names represent only a small portion of the corporations, associations, healthcare organizations, schools, venues, fairs, festivals and community groups we have been privileged to serve.
See More Corporate Clients Served
What Clients Say About A to Z Entertainment
“Because of the service Mari provided, we turned to her again this year without even calling any other booking agent.” -Jeffrey F., President and CEO, Comair Rotron
Our clients frequently tell us that they value A to Z’s personal attention, professional recommendations, responsiveness and ability to handle the many details required for a successful event.
We are especially proud when clients return to A to Z year after year or recommend us to another organization. Repeat business is one of the strongest measures of the trust our clients place in us.
Friendly, Experienced Help for Your Next Event
Whether you are planning a corporate meeting, association conference, awards banquet, church event, fundraiser, fair, festival, performing arts program, concert or private celebration, A to Z Entertainment is ready to help.
Tell us about your event, audience and budget. We will help you explore appropriate comedians, keynote speakers, musicians and specialty entertainers—and guide you through the booking process from beginning to end.
You do not need to know exactly whom to hire before contacting us. Providing thoughtful, personalized recommendations is one of the most valuable services we offer.
Call Us 888-655-4575 Request Personalized Recommendations
Contact A to Z Entertainment
Knoxville Address
A to Z Entertainment, Inc.
724 Hall of Fame Drive
Knoxville, Tennessee 37915
Booking Agents: 865-689-7376
Main Office: 888-655-4575
We serve clients nationwide.
Experience with Recognized Entertainers and Speakers
A to Z Entertainment’s team has worked with an extensive range of nationally recognized comedians, speakers, musicians and public figures. The photographs below represent just a few of those professional experiences.
